Design Portfolio
A selection of case studies showcasing how strategic design thinking delivers measurable business impact for leading UK brands.
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E-commerce
2023John Lewis Checkout Optimisation
John Lewis
Redesigned the checkout flow to reduce cart abandonment and improve conversion rates.
E-commerce
UX Research
Conversion Optimisation

Service Design
2022Virgin Media Customer Onboarding
Virgin Media
Streamlined the customer onboarding journey to reduce support calls and improve satisfaction.
Service Design
Customer Journey
Telecommunications

Mobile App
2023Ticketmaster Mobile Experience
Ticketmaster
Enhanced mobile ticket purchasing and event discovery experience.
Mobile Design
E-commerce
Entertainment